Comm-Link:2460 - Breathe Free

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2460: Breathe Free
Source RSInotext.svg  2460: Breathe Free
{{RSI|ref=yes|text=2460: Breathe Free|int=Comm-Link:2460 - Breathe Free|url=https://robertsspaceindustries.com/comm-link/spectrum-dispatch/12691-2460-Breathe-Free}}
Publication Date 2012-09-22
Type Spectrum Dispatch
Series Time Capsule
In the series
Title Publication Date
2075: The Stars Get A Little Closer 2012-09-08
2113: When Do We Go Too Far? 2012-09-09
2120: Give These People Air 2012-09-12
2125: A Dark Day 2012-09-13
2140: A Ship in Every Garage 2012-09-14
2157: Blue Skies on Mars 2012-09-15
2214: The March of Progress 2012-09-16
2232: The First Push 2012-09-17
2262: The Neso Triangle 2012-09-18
2271: One Small Jump for Man 2012-09-19
2380: Together We Rise 2012-09-20
2438: Hello 2012-09-21
2460: Breathe Free 2012-09-22
2516: A Better Earth 2012-09-23
2523: The Three Pillars 2012-09-20
2530: The Galaxy Gets Bigger 2012-09-25
2541: Awfully Crowded in My Sky 2012-09-26
2546: A Leader Rises 2012-09-27
2610: Tears of Fire 2012-09-28
2638: A Call for Sovereignty 2012-09-29
2681: Scorched Earth 2012-09-30
2758: Not in Nottingham 2012-10-01
2789: A Cold War Thaws 2012-10-02
2792: The Tide Rises 2012-10-03
2795: A Kinder, Gentler Human 2012-10-04
2800: The Neutral Zone 2012-10-05
2872: Behold Sisyphus 2012-10-06
2920: The Money Pit 2012-10-07
2928: Campaign Promises 2012-10-08
2934: A Dreamer Dreams 2012-10-09
2942. . . 2012-10-10

Earth is overcrowded.

Through expansion and terraforming, there are vast amounts of territory for humanity to move to but there is still an apprehension among the public. It wasn’t until RSI’s “The Air You Breathe” campaign that people began to trickle out into the universe, eager to start over on a new world.

Message Exchange between: Mark Carl - Willet & Ngo Advertising

Francois Kelsen - RSI, Corp

Re; Ad Campaign

Commercial flights leaving daily - RSI

MC: Hey Francois, legal has cleared the contract and the design team has signed the NDA’s so it looks like we’re in business.

FK: Outstanding. When can we start brainstorming?

MC: We’re at your disposal now. What sort of campaign were you thinking?

FK: Well, I don’t know. You tell me.

MC: Off the top of my head, I think we play up the feeling of opportunity. Earth will always be Earth but we’ve kinda blasted the resources here.

FK: Indeed.

MC: You go to a new planet. The air will be cleaner. I don’t know. I’m just spitballing here.

FK: Of course, I think there’s something there. Everything’s new. I mean when was the last time you sat in a field?

MC: A real one?

FK: See what I mean?

MC: So it’s the chance. The chance of rebirth. Of starting over. It’s about possibilities. The excitement of not knowing what to expect.

FK: But I don’t want it to sound like it’s savage. There is civilization and technology.

MC: Right. But there’s space. Room.

FK: Right. I want people to understand that they can have a new life. That’s what the universe is offering us. A chance to start again. We want to give them the opportunity to realize that chance.


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